The Role of the Media

IESE Business School (on Coursera)

Type: Online course
Field: Media and journalism
Where: Online
When: Self-paced, start any time
Length: About 9 hours
Apply by: Rolling
Cost: Enrolment free; certificate needs the paid Certificate experience (audit option not confirmed)
Perks: Shareable Coursera career certificate (paid)

Explains how news media works, what makes a story newsworthy, press relations and press conferences, and digital channels for messaging. Open to: beginners, no prior experience. The catch: the page does not confirm a no-certificate access option. Click Enroll on the course page.

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